How Certifications Work

Companies choose to get certified through our certification programs. They pay a fee to have their products tested and reviewed. This enables companies to use the certification marks on product labels.

We do not rank products against one another. Instead, with transparency as our number one goal, we provide all the information you need to make an informed decision about the supplements you’re buying.

Our certifications are IFOS (for omega-3s), IGEN (for non-GMO testing), and IPRO (for probiotics). Each program works slightly differently because each product category has different characteristics and testing needs.